The good news for businesses looking to increase their marketing efforts is that many of today’s top tools are free. Instagram, Facebook, and various other social networks offer tremendous potential to help get the word out about a business. The bad news is, unless you have been diligent in keeping up with all of the latest developments of the internet, you might find yourself uneasy at even the mention of a Post or FAN PAGE. As with much of what we learn in life, the reality is far less scary than the imagined.

Instagram, for instance, can be incredibly useful in promoting your brand and it is incredibly simple to use once you get your feet wet. The key is getting people to FOLLOW you who are truly interested in what it is that you have to offer…and it is actually just about as easy done as said.

Below are the 3 super simple steps to gaining targeted Instagram Followers:

  1. Identify your competition – No matter what it is that you do, chances are there is someone else out there doing the same thing. Identify those businesses that you consider your competition. If you only market to people in a local area, then only list those businesses that are in that area as well.
  2. Locate their account on Instagram – You can often find a business’s Instagram account by visiting their website, but if they don’t list it there, you can always use the search function on Instagram to try to find them. Some businesses won’t have an Instagram account at all so if you can’t find it, simply move on to the next business on your list.

  1. Follow their followers! – Now that you have identified your competition and found them on Instagram, pointing targeted followers to your account is as simple as following THEIR followers! Chances are many of the people following your competition will also be interested in what you have to say as well. The fact is, you may persuade some of them to try your services instead of doing business with your competition. To do this, simply look on the top right of their account where you can see the number of followers they have and the number of people they are following. Now click FOLLOWERS. This will bring up all the people that are following your competition. Simply go down the list and click to follow each of them (or as many as you want.) Keep in mind that Instagram does impose limits on how many you can follow depending on how large your account is. Once you do this, a certain percentage of people WILL follow you back…VOILA! Targeted followers! The higher quality your account is (interesting info in your bio, interesting tweet, and entertaining/informative background) the more people will follow. It really is that simple.

There you have it…3 simple steps to targeted Instagram followers UK. Go grab some for yourself and make sure to communicate with them. No amount of followers will ever guarantee your success, but by having a large enough group of targeted individuals following your Posts, you can increase the chances that some of these will be interested in your products and services. If used effectively, Instagram can be one of the most effective tools for marketing your business and communicating with future clients.

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